Examples

Light (mark only)

During the Bicentennial, a viewbook could use your unit’s marketing lockup on the front cover and a Bicentennial tab on the back cover.

The mark also can stand alone or accompany another mark on event posters, fencing, or other promotional items.

Digital signage example

This digital sign reminds students that the a capella group known around the world as Straight No Chaser began as a hobby at IU.

Engraved notebook example

This journal gives faculty space to shape the next 200 years of research and discovery.

Staff pin example

Something as simple as a pin celebrating a staff member’s years of employment can also celebrate the Bicentennial year. Here, we added a card that thanks staff for their years of dedicated service to the past, present, and future of Indiana University.

Light, moderate, heavy: print ad example

Light usage (mark only)
Moderate usage (mark + message)
Heavy usage (mark + message + image)

Light, moderate, heavy: social media example

Light usage (mark only)
Moderate usage (mark + message)
Heavy usage (mark + message + image)