All of the elements discussed on this website started with the creation of the IU brand architecture.
The architecture identifies the qualities that make us who we are, both in our own minds and in the eyes of our community. It shows us what assets we can leverage to reach our audience and reminds us how to connect with them on an emotional level.
Prospective students who value the strength of a world-class education in a supportive and caring environment.
Choosing the right college is one of the most important decisions I will make in my life. I want to choose the place that will best prepare me for a lifetime of success.
The world-class academic institution committed to the lifetime potential of each and every student.
