Since most audiences (especially students) rely on the Internet for information, your website should serve as the hub of your marketing and communications program. It must clearly reflect the IU brand.
The official IU web framework makes branding easy
The framework is clearly branded straight out of the box. The headers and footers every IU website needs to use are already there. It also features the same fonts, colors, and design components used on the IU gateway sites, making your site clearly identifiable as an IU entity.
And while it provides plenty of color choices and layout options, all of the big design decisions have been made for you. That frees you to focus on storytelling—visually and through the words and content pieces you choose to include.
If you have a developer on staff, you can request a free copy of the IU framework and build it on your own. You can also get help creating your site from IU Communications or HelpNet.Learn more about the IU web framework
No matter what, you must use the global web branding assets
Even if you don’t have the time or budget to create a new website in the IU framework, your online home needs to be clearly branded.
That means including a branded header, search box, and footer on every page of your site. The packaged files you need to implement these items are available for download on the IU Web Style Guide.Get yours now
The examples you see here are all sites created using the IU framework.